Culture and Performance of Global-Project Teams: A Study of Brazilian Multinational Companies

The growing importance of Brazil in the global economy has increased the number of Brazilian multinational companies, which, in turn, are adopting new forms of work organization in order to better utilize their resources across their various units. Global project teams have been seen as a source of knowledge about the needs of customers who are geographically dispersed, coming from different cultural backgrounds, speaking different languages, and having different sets of preferences.[33, 35, 39] This new reality introduces new management challenges due to the fact that individuals from different organizations, from different countries and from different value systems must share authority, responsibility and decision-making.